{"id":270887,"date":"2023-04-28T10:09:08","date_gmt":"2023-04-28T08:09:08","guid":{"rendered":"https:\/\/lwsdd.dev\/sistema-de-gestao-de-receitas-lybra-assistant\/"},"modified":"2026-05-26T12:13:04","modified_gmt":"2026-05-26T10:13:04","slug":"lybra-assistant-revenue-management-system","status":"publish","type":"page","link":"https:\/\/www.lybra.tech\/pt-pt\/lybra-assistant-revenue-management-system\/","title":{"rendered":"Lybra Assistant Revenue Management System"},"content":{"rendered":"[vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” full_height=”yes” columns_placement=”bottom” video_bg=”use_video” video_mp4=”https:\/\/lybra.tech\/wp-content\/uploads\/2024\/10\/bumper_ASSISTANT_v5.mp4″ video_webm=”https:\/\/lybra.tech\/wp-content\/uploads\/2024\/10\/bumper_ASSISTANT_v5.webm” background_video_loading=”default” scene_position=”center” 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O Revenue Management System que
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\nNo centro de cada recomenda\u00e7\u00e3o de pre\u00e7o est\u00e3o sinais de procura em tempo real, o comportamento da concorr\u00eancia e a intelig\u00eancia preditiva.
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background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_gradient_text heading_tag=”h2″ color=”extra-color-gradient-1″ gradient_direction=”diagonal” text=”Funcionalidades principais” margin_bottom=”20″][\/vc_column_inner][\/vc_row_inner][tabbed_section style=”vertical_modern” tab_color=”Accent-Color” vs_content_animation=”fade” vs_link_animation=”opacity” vs_navigation_alignment=”left” vs_navigation_width_2=”25%” vs_navigation_func=”default” vs_navigation_width=”wide” vs_navigation_spacing=”25px” vs_navigation_mobile_display=”visible” vs_tab_spacing=”5%”][tab icon_family=”iconsmind” title=”Pre\u00e7os din\u00e2micos e Autopilot personaliz\u00e1vel” id=”1779789834479-10″ icon_iconsmind=”iconsmind-Finger-Print” tab_id=”1779789834480-0″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Pre\u00e7os din\u00e2micos e Autopilot personaliz\u00e1vel” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Diariamente, o RMS sugere a melhor tarifa para cada quarto, at\u00e9 365 dias de anteced\u00eancia, e o Autopilot atualiza-a automaticamente em seu nome.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O pre\u00e7o din\u00e2mico \u00e9 uma estrat\u00e9gia de pre\u00e7os<\/strong> que ajusta os pre\u00e7os em tempo real com base nas condi\u00e7\u00f5es do mercado e na procura. Os Sistemas Revenue Management<\/strong> (RMS) utilizam pre\u00e7os din\u00e2micos para otimizar os pre\u00e7os dos quartos de hotel, analisando dados como capta\u00e7\u00e3o, press\u00e3o da procura e tarifas da concorr\u00eancia. O objetivo \u00e9 maximizar a receita ajustando os pre\u00e7os com base nas altera\u00e7\u00f5es na procura e nas condi\u00e7\u00f5es do mercado.[\/vc_column_text][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]\n
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Gra\u00e7as ao Autopilot, o processo de atualiza\u00e7\u00e3o de tarifas nos canais de venda pode ser automatizado. Ao personalizar o Autopilot, pode decidir como e quando enviar as tarifas sugeridas pelo algoritmo do Lybra Assistant RMS.<\/p>\n<\/div>\n<\/div>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Group Displacement” id=”1779789834685-6″ icon_iconsmind=”iconsmind-Network” tab_id=”1779789834687-6″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Group Displacement” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Uma fun\u00e7\u00e3o que auxilia os gestores de receitas a decidir se \u00e9 rent\u00e1vel aceitar um grupo e a que tarifa, sem penalizar as reservas individuais.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O Group Displacement \u00e9 uma fun\u00e7\u00e3o do revenue management<\/strong> que ajuda os hot\u00e9is a decidir se devem aceitar reservas de grupos<\/strong> sem afetar negativamente as reservas individuais. Ao analisar a receita potencial das reservas de grupos e compar\u00e1-la com as reservas individuais, os gestores de receitas podem determinar a tarifa \u00f3tima a oferecer aos grupos.[\/vc_column_text][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]Isto assegura reservas de grupos rent\u00e1veis, mantendo um equil\u00edbrio justo entre grupos e indiv\u00edduos. O deslocamento de grupos \u00e9 uma fun\u00e7\u00e3o essencial para sistemas de revenue management<\/strong> na ind\u00fastria hoteleira<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Rate Shopper” id=”1779789834900-4″ icon_iconsmind=”iconsmind-Full-Cart” tab_id=”1779789834901-10″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Rate Shopper” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Com este m\u00f3dulo, pode acompanhar as tarifas da concorr\u00eancia por tipo de quarto, disponibilidade e tipo de tarifa.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]O m\u00f3dulo de compara\u00e7\u00e3o de tarifas \u00e9 um componente fundamental dos sistemas de revenue management na ind\u00fastria hoteleira. Permite aos hot\u00e9is monitorizar e analisar tarifas da concorr\u00eancia<\/strong> para diferentes tipos de quartos e ajustar as suas tarifas em conformidade para se manterem competitivos e maximizarem a receita. O m\u00f3dulo recolhe dados de v\u00e1rias fontes, fornece perspetivas sobre a procura do mercado e permite aos gestores de receitas tomar decis\u00f5es de pre\u00e7os informadas<\/strong> em tempo real. No geral, o m\u00f3dulo de compara\u00e7\u00e3o de tarifas \u00e9 uma ferramenta essencial para o revenue management na ind\u00fastria hoteleira<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Calend\u00e1rio” id=”1779789835094-1″ icon_iconsmind=”iconsmind-Monitor-Analytics” tab_id=”1779789835095-4″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Calend\u00e1rio” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”O calend\u00e1rio \u00e9 uma ferramenta concebida para atualizar as tarifas para os pr\u00f3ximos 365 dias e monitorizar as tend\u00eancias de ocupa\u00e7\u00e3o do hotel.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O Calend\u00e1rio \u00e9 uma ferramenta crucial para o revenue management na ind\u00fastria hoteleira. Permite aos gestores de receitas atualizar as tarifas dos quartos para os pr\u00f3ximos 365 dias, monitorizar as tend\u00eancias de ocupa\u00e7\u00e3o do hotel e tomar decis\u00f5es informadas sobre pre\u00e7os e gest\u00e3o de invent\u00e1rio. O calend\u00e1rio fornece uma vis\u00e3o geral do invent\u00e1rio de quartos, ocupa\u00e7\u00e3o e receita para cada dia, permitindo aos gestores de receitas otimizar a estrat\u00e9gia de pre\u00e7os<\/strong>, maximizar a receita<\/strong> e manter-se competitivos<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Pesquisas de Voos” id=”1779789835256-10″ icon_iconsmind=”iconsmind-Plane” tab_id=”1779789835256-3″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Pesquisas de Voos” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Um m\u00f3dulo \u00fanico que fornece dados sobre a press\u00e3o da procura ao analisar milh\u00f5es de pesquisas feitas em motores de metapesquisa de voos.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O m\u00f3dulo de pesquisas de voos \u00e9 uma ferramenta poderosa para o revenue management<\/strong> que fornece perspetivas sobre a press\u00e3o da procura analisando milh\u00f5es de pesquisas de voos<\/strong> feitas em motores de metapesquisa. Ajuda os gestores de receitas a manterem-se \u00e0 frente da concorr\u00eancia, identificar tend\u00eancias e ajustar a estrat\u00e9gia de pre\u00e7os em conformidade. No geral, \u00e9 uma ferramenta \u00fanica e valiosa para o revenue management na ind\u00fastria hoteleira.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Estat\u00edsticas e Vis\u00e3o Geral de Marketing” id=”1779789835400-8″ icon_iconsmind=”iconsmind-Line-Chart4″ tab_id=”1779789835401-0″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Estat\u00edsticas e Vis\u00e3o Geral de Marketing” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Um conjunto de estat\u00edsticas concebidas para an\u00e1lise aprofundada para compreender as tend\u00eancias do hotel e planear estrat\u00e9gias eficazes para melhorar o desempenho.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]As estat\u00edsticas e a vis\u00e3o geral de marketing<\/strong> s\u00e3o uma ferramenta valiosa para a gest\u00e3o de receitas que fornece uma an\u00e1lise aprofundada das tend\u00eancias e desempenho do hotel. Inclui uma s\u00e9rie de m\u00e9tricas, como taxas de ocupa\u00e7\u00e3o, ADR<\/strong>, RevPAR<\/strong> e quota de mercado, bem como ferramentas de an\u00e1lise de dados de marketing<\/strong> para monitorizar campanhas e identificar novas oportunidades. No geral, \u00e9 uma ferramenta essencial para os gestores de receitas se manterem competitivos, otimizarem a estrat\u00e9gia de pre\u00e7os<\/strong> e melhorarem as receitas e a rentabilidade.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Gap Analysis” id=”1779789835562-2″ icon_iconsmind=”iconsmind-Line-Chart4″ tab_id=”1779789835563-0″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Gap Analysis” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Descubra onde est\u00e1 a perder receitas e transforme dados em a\u00e7\u00e3o estrat\u00e9gica.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]A an\u00e1lise de lacunas de receita, integrada no RMS da Lybra, destaca onde o desempenho est\u00e1 aqu\u00e9m das metas esperadas<\/strong>. Compare indicadores-chave<\/strong> como ocupa\u00e7\u00e3o, ADR, RevPAR e OTB \u2013 monitorizando o desempenho de vendas em compara\u00e7\u00e3o com anos anteriores \u2013 para prever resultados<\/strong>, otimizar a estrat\u00e9gia e interceder em cada oportunidade de crescimento<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Native AI” id=”1779789900934-1″ icon_iconsmind=”iconsmind-Line-Chart4″ tab_id=”1779789900935-1″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Gap Analysis” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”IA propriet\u00e1ria, criada especificamente para a hotelaria e integrada nativamente no Lybra Assistant.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]Desenvolvemos uma IA propriet\u00e1ria, criada especificamente para a hotelaria<\/strong>. Chama-se Zenit e \u00e9 o motor do Lybra Assistant. Uma intelig\u00eancia artificial pensada para falar de forma clara com o Revenue Manager<\/strong>, explicar cada decis\u00e3o, testar os movimentos de pre\u00e7o e sugerir sempre a melhor tarifa.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][\/tabbed_section][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” top_padding=”7%” bottom_padding=”0%” left_padding_desktop=”4%” constrain_group_2=”yes” right_padding_desktop=”4%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” 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column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Pre\u00e7os din\u00e2micos e Autopilot personaliz\u00e1vel” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Diariamente, o RMS sugere a melhor tarifa para cada quarto, at\u00e9 365 dias de anteced\u00eancia, e o Autopilot atualiza-a automaticamente em seu nome.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O pre\u00e7o din\u00e2mico \u00e9 uma estrat\u00e9gia de pre\u00e7os<\/strong> que ajusta os pre\u00e7os em tempo real com base nas condi\u00e7\u00f5es do mercado e na procura. Os Sistemas Revenue Management<\/strong> (RMS) utilizam pre\u00e7os din\u00e2micos para otimizar os pre\u00e7os dos quartos de hotel, analisando dados como capta\u00e7\u00e3o, press\u00e3o da procura e tarifas da concorr\u00eancia. O objetivo \u00e9 maximizar a receita ajustando os pre\u00e7os com base nas altera\u00e7\u00f5es na procura e nas condi\u00e7\u00f5es do mercado.[\/vc_column_text][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]\n

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Gra\u00e7as ao Autopilot, o processo de atualiza\u00e7\u00e3o de tarifas nos canais de venda pode ser automatizado. Ao personalizar o Autopilot, pode decidir como e quando enviar as tarifas sugeridas pelo algoritmo do Lybra Assistant RMS.<\/p>\n<\/div>\n<\/div>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text][\/vc_column_text][\/item][item simple_slider_bg_image_position=”default” simple_slider_overlay_strength=”0.3″ simple_slider_bg_image_loading=”default” flickity_bg_image_loading=”default” flex_gap_desktop=”10px” flickity_item_link_type=”regular” id=”1779789837105-2″ tab_id=”1779789837106-10″ title=”Item”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Group Displacement” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Uma fun\u00e7\u00e3o que auxilia os gestores de receitas a decidir se \u00e9 rent\u00e1vel aceitar um grupo e a que tarifa, sem penalizar as reservas individuais.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O Group Displacement \u00e9 uma fun\u00e7\u00e3o do revenue management<\/strong> que ajuda os hot\u00e9is a decidir se devem aceitar reservas de grupos<\/strong> sem afetar negativamente as reservas individuais. Ao analisar a receita potencial das reservas de grupos e compar\u00e1-la com as reservas individuais, os gestores de receitas podem determinar a tarifa \u00f3tima a oferecer aos grupos.[\/vc_column_text][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]Isto assegura reservas de grupos rent\u00e1veis, mantendo um equil\u00edbrio justo entre grupos e indiv\u00edduos. O deslocamento de grupos \u00e9 uma fun\u00e7\u00e3o essencial para sistemas de revenue management<\/strong> na ind\u00fastria hoteleira<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/item][item simple_slider_bg_image_position=”default” simple_slider_overlay_strength=”0.3″ simple_slider_bg_image_loading=”default” flickity_bg_image_loading=”default” flex_gap_desktop=”10px” flickity_item_link_type=”regular” id=”1779789837261-9″ tab_id=”1779789837261-10″ title=”Item”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Rate Shopper” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Com este m\u00f3dulo, pode acompanhar as tarifas da concorr\u00eancia por tipo de quarto, disponibilidade e tipo de tarifa.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]O m\u00f3dulo de compara\u00e7\u00e3o de tarifas \u00e9 um componente fundamental dos sistemas de revenue management na ind\u00fastria hoteleira. Permite aos hot\u00e9is monitorizar e analisar tarifas da concorr\u00eancia<\/strong> para diferentes tipos de quartos e ajustar as suas tarifas em conformidade para se manterem competitivos e maximizarem a receita. O m\u00f3dulo recolhe dados de v\u00e1rias fontes, fornece perspetivas sobre a procura do mercado e permite aos gestores de receitas tomar decis\u00f5es de pre\u00e7os informadas<\/strong> em tempo real. No geral, o m\u00f3dulo de compara\u00e7\u00e3o de tarifas \u00e9 uma ferramenta essencial para o revenue management na ind\u00fastria hoteleira<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/item][item simple_slider_bg_image_position=”default” simple_slider_overlay_strength=”0.3″ simple_slider_bg_image_loading=”default” flickity_bg_image_loading=”default” flex_gap_desktop=”10px” flickity_item_link_type=”regular” title=”Item” id=”1779789837462-0″ tab_id=”1779789837463-1″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Calend\u00e1rio & Gap Analysis” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”O calend\u00e1rio \u00e9 uma ferramenta concebida para atualizar as tarifas para os pr\u00f3ximos 365 dias e monitorizar as tend\u00eancias de ocupa\u00e7\u00e3o do hotel.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O Calend\u00e1rio \u00e9 uma ferramenta crucial para o revenue management na ind\u00fastria hoteleira. Permite aos gestores de receitas atualizar as tarifas dos quartos para os pr\u00f3ximos 365 dias, monitorizar as tend\u00eancias de ocupa\u00e7\u00e3o do hotel e tomar decis\u00f5es informadas sobre pre\u00e7os e gest\u00e3o de invent\u00e1rio. O calend\u00e1rio fornece uma vis\u00e3o geral do invent\u00e1rio de quartos, ocupa\u00e7\u00e3o e receita para cada dia, permitindo aos gestores de receitas otimizar a estrat\u00e9gia de pre\u00e7os<\/strong>, maximizar a receita<\/strong> e manter-se competitivos<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/item][item simple_slider_bg_image_position=”default” simple_slider_overlay_strength=”0.3″ simple_slider_bg_image_loading=”default” flickity_bg_image_loading=”default” flex_gap_desktop=”10px” flickity_item_link_type=”regular” title=”Item” id=”1779789837705-9″ tab_id=”1779789837706-9″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Pesquisas de Voos” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Um m\u00f3dulo \u00fanico que fornece dados sobre a press\u00e3o da procura ao analisar milh\u00f5es de pesquisas feitas em motores de metapesquisa de voos.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]O m\u00f3dulo de pesquisas de voos \u00e9 uma ferramenta poderosa para o revenue management<\/strong> que fornece perspetivas sobre a press\u00e3o da procura analisando milh\u00f5es de pesquisas de voos<\/strong> feitas em motores de metapesquisa. Ajuda os gestores de receitas a manterem-se \u00e0 frente da concorr\u00eancia, identificar tend\u00eancias e ajustar a estrat\u00e9gia de pre\u00e7os em conformidade. No geral, \u00e9 uma ferramenta \u00fanica e valiosa para o revenue management na ind\u00fastria hoteleira.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/item][item simple_slider_bg_image_position=”default” simple_slider_overlay_strength=”0.3″ simple_slider_bg_image_loading=”default” flickity_bg_image_loading=”default” flex_gap_desktop=”10px” flickity_item_link_type=”regular” title=”Item” id=”1779789837955-1″ tab_id=”1779789837956-0″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading line_reveal_by_space_text_effect=”letter-reveal-bottom” font_style=”h3″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Estat\u00edsticas e Vis\u00e3o Geral de Marketing” text_direction=”default”][\/split_line_heading][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h4″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Um conjunto de estat\u00edsticas concebidas para an\u00e1lise aprofundada para compreender as tend\u00eancias do hotel e planear estrat\u00e9gias eficazes para melhorar o desempenho.” text_direction=”default”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”padding-3-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”top-bottom” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css_animation=”fadeInUp” css=”” text_direction=”default”]As estat\u00edsticas e a vis\u00e3o geral de marketing<\/strong> s\u00e3o uma ferramenta valiosa para a gest\u00e3o de receitas que fornece uma an\u00e1lise aprofundada das tend\u00eancias e desempenho do hotel. Inclui uma s\u00e9rie de m\u00e9tricas, como taxas de ocupa\u00e7\u00e3o, ADR<\/strong>, RevPAR<\/strong> e quota de mercado, bem como ferramentas de an\u00e1lise de dados de marketing<\/strong> para monitorizar campanhas e identificar novas oportunidades. 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